Collection of Personally Identifiable Information
Many of the features of the Site are available to you without your providing personally identifiable information. Personally identifiable information generally includes information that could be used to determine your identity, such as your name, address, phone number, e-mail address, and birth date. The following are certain situations in which your personally identifiable information may be collected:
- Registration for Newsletters and Sweepstakes. Your personally identifiable information will be collected if you register online for newsletters and when you enter sweepstakes. When you register online, you will be asked for personally identifiable information like your name, e-mail address, birth date, gender, ZIP code, occupation, industry, personal interests and other demographic information.
- Forms. Personally identifiable information may be collected from you if you choose to fill out any forms, profiles, or surveys on the Site.
- Correspondence. If you send personal correspondence, such as emails or letters, or if other users or third parties send correspondence about your activities or postings on the Site, any information provided may be collected into a file specific to you.
- Business Partners. Your personally identifiable information may be received from one of the Site’s business partners.
Use of Personally Identifiable Information
Your personally identifiable information will be used as follows:
- to improve the Site’s marketing and promotional efforts, analyze site usage, improve the Site’s content and product offerings, and customize the Site 's content, layout, and services;
- to contact you and deliver information to you that, in some cases, is targeted to your interests, such as targeted banner advertisements, administrative notices, product offerings, and communications relevant to your use of the Site;
- to fulfill your requests for certain products and services;
Disclosure of Personally Identifiable Information
Unless you are entering a sweepstakes, your personally identifiable information will not be sold. The following describes some of the ways that your personally identifiable information may be disclosed in the normal scope of business:
- Advertisers. Personally identifiable information may be aggregated and disclosed in a non-personally identifiable manner to advertisers and other third parties for their marketing and promotional purposes. For example, personally identifiable information may be aggregated and disclosed to network advertisers in a non-personally identifiable manner as set forth in the section entitled "Network Advertisers," set forth below. Your information will not be disclosed in a personally identifiable manner to such third party advertisers without your consent.
Notwithstanding the foregoing, the right to share or disclose your personally identifiable information is hereby reserved when it is determined that the disclosure of your personally identifiable information is, determined in our sole discretion, to be necessary to identify, contact, or bring legal action against you if:
- you are interfering with another's rights or property;
- you are violating any applicable law, rule or regulation;
- necessary or required by any applicable law, rule or regulation; and/or
- requested by authorities in the event of any act of terrorism or instance of local, regional or national emergency.
You hereby authorize the release of your personally identifiable information in the foregoing cases.
Third-party advertising companies may be used for marketing, advertising and promotional purposes, as well as to serve advertisements to you. Using third-party advertising companies helps us and third-party advertisers better determine which advertisements or content to serve to you. For example, the third-party advertisers may use information regarding your visits to the Site and other Web sites in order to provide advertisements about goods and services, that third party advertisers believe will be of interest to you.
The types of information that may be collected by third-party advertising companies include the following:
- the type of Internet browser you use;
- the type of computer operating system you use;
- the domain name of a Web site you visit, as well as information related to Web sites and Web pages you are viewing when an advertisement is requested;
- whether or not you visit specific pages of the Site or other Web sites;
- the location of your Internet service provider's point of presence;
- the date and time of a visit to a Web site;
- search keywords passed from another server;
- the number of times you have clicked on an advertisement; and
- other interactions between you and a Web site.
Newsletters and CAN-SPAM Compliance
We will only send verified, double-opt-in e-mail newsletters, specifically requested by subscribers. Subscriptions to newsletters are verified by sending an e-mail confirmation to your e-mail address, which requires a positive response before an e-mail address is added to a subscriber list.
"Cookies" are alphanumeric identifiers in the form of text files that are inserted and stored by your Web browser on your computer's hard drive. The Site, its external service providers, internal service providers, and third-party advertising companies, may set and access cookies on your computer to track and store preferential information about you. The Site, and its external service providers, internal service providers, and third-party advertising companies gather anonymous information about you through cookie technology on an aggregate level only. For example, a third-party advertising company may assign a cookie (and a Web beacon, described below) to you, to limit the amount of times you see a particular advertisement or to help better determine which advertisements to serve to you. Please note that most Internet browsers will allow you to stop cookies from being stored on your computer and to delete cookies stored on your computer.
”Web beacons”, also called single-pixels (1x1) or clear GIFs, are electronic images that allow a Web site to access cookies and help track marketing campaigns and general usage patterns of visitors to those Web sites. Web beacons can recognize certain types of information, such as cookie numbers, time and date of a page view, and a description of the page where the Web beacon is placed. No personally identifiable information about you is shared with third parties through the use of Web beacons.
- Internal use of Web beacons. Web beacons may be used internally to count users and recognize users through cookies. Access to cookies helps personalize your experience when you visit the Site.
- Email. Web beacons may be included in HTML-formatted email messages that are sent. Including Web beacons in email messages helps determine your interest in and the effectiveness of such emails.
- External use of Web beacons. Web beacons may also be used externally. For example, aggregate information about the Site’s users, such as demographic and usage information, may be reported to partners and other third parties. Other company’s Web beacons may also be used within the Site.
Personally identifiable information you submit is password-protected for your privacy and security. In certain areas, industry-standard SSL-encryption is used to protect data transmissions. In the unlikely event that an unauthorized third party compromises security measures, you agree not to hold any affiliate of the Site responsible for any damages directly or indirectly caused by an unauthorized third party's ability to view, use or disseminate such information.
Links to Other Web sites
Access and Use of the Site
The Site is intended to be accessed and used only by adults and is not directed to children under the age of 18. Registration or submission of personally identifiable information by anyone under the age of 18 will not be knowingly permitted.
Questions or Concerns